copywriting

So I started my first copywriting job, well, mostly samples to land the job. It is amazing how difficult it is to create original content for such a specific subject, in this case dog toys. There are the obvious sales techniques, appeals to healthiness, emotions. But I found these in other copy around the web. My issue is that I want my copy to be unique, although I know it can’t always be. So I agonize over the final copy, always thinking its just not good enough. Should make for an interesting career : )

[tabs] copywriting [/tags]

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